Haida

Haida, established in 2007, started as a manufacturer of high-quality optical filters for photography and cinematography. The company quickly gained recognition for its innovative designs and superior optical performance, catering to photographers and filmmakers worldwide.

In the early years, Haida focused on refining its filter technology and expanding its product lineup to meet the diverse needs of photographers. The introduction of the Haida PRO II series marked a significant milestone for the company, offering high-transmission filters with multi-coatings for enhanced light transmission and reduced reflections.

As digital photography and videography technology advanced, Haida adapted its product offerings to support the increasing demands of content creators. The company introduced new models of filters with features such as slim profiles, scratch-resistant coatings, and compatibility with ultra-wide-angle lenses.

In recent years, Haida has expanded beyond traditional optical filters to include a range of accessories and peripherals for photography and videography. This includes filter holders, adapter rings, lens caps, and cleaning kits, providing photographers and filmmakers with comprehensive solutions for enhancing and protecting their lenses.

Today, Haida remains a trusted brand among content creators, with a diverse range of products catering to various shooting styles and preferences. From neutral density filters for long exposures to graduated filters for balancing exposures, Haida continues to push the boundaries of innovation, empowering photographers and filmmakers to capture their vision with precision and creativity.